Subject line options (pick one)
Reducing wayfinding confusion at [Hospital Name] — free pilot
How [Hospital Name] visitors could navigate without asking for help
Indoor navigation for [Hospital Name] — no app, no hardware
Dear [Name / Title],
I'm reaching out because wayfinding in large healthcare facilities is a challenge we've studied closely — and one that directly impacts patient satisfaction scores, appointment adherence, and staff workload.
At many hospitals, visitors ask for directions an average of two to three times per visit. Reception staff, nurses, and security personnel spend significant time redirecting confused patients and families — time that could be spent on higher-value tasks.
Mazely is an indoor navigation platform built for exactly this problem. Visitors scan a QR code at any entrance and receive step-by-step visual directions — using real photos of your corridors — on their phone. No app download, no hardware installation, no Bluetooth.
Here's what makes it relevant for [Hospital Name]:
• Zero visitor friction — works on any smartphone via QR scan
• Photo-based directions — visitors see actual photos of the path ahead, not abstract maps
• Multi-language support — serves diverse patient populations
• Analytics dashboard — track navigation patterns, peak times, and most-searched departments
• Privacy by design — no personal data collected from visitors
We're currently offering a free pilot program for healthcare institutions. We'll set up Mazely for one building or floor at your facility at no cost, including onboarding support and a 30-day analytics report.
Would you be open to a 20-minute call to see if this could be valuable for [Hospital Name]?
Best regards,
[Your Name]
[Title], Mazely
[Email] | mazely.app